One of the entries in the exhibition - from Karthikeyan Grover from Uttar Pradesh

Erik Solheim inaugurates the 12th International Greenstorm Nature Photography Exhibition online

  • Out of the 6811 entries received from 52 countries, the eminent Jury had selected 30 photos that would be exhibited at the Greenstorm Nature Photography Exhibition
  • Visitors can view the photographs on the Greenstorm Website and register their votes until  September 30, 2020
  • The first three winners will receive a total cash prize of INR. 1 lakh

KOCHI, India, Sept. 10, 2020 /PRNewswire/ — Erik Solheim, former Norwegian Environment Minister, former UNEP Executive Director and former UN Under-Secretary-General, said, “Contrary to popular notions, environmental protection and development can go hand in hand.” He was inaugurating the 12th Edition of the Greenstorm Foundation’s Annual Nature Photography Exhibition online, organized by Kochi-based Greenstorm Foundation, a not-for-profit trust promoted by Organic BPS, India’s first purpose-branding company.

“The International Solar Alliance, launched by Prime Minister Modi, is a good initiative in this regard, but, at the same time, continuing to rely on coal is not a good idea. Solar energy is cheaper than coal and adopting solar is better for the economy, environment, and the labour,” he added.

The three major challenges we face today are climate change, environmental pollution and the extinction of certain flora and fauna. Although there has been a decline in pollution due to COVID-19, pollution is usually the leading cause of death worldwide. Under normal circumstances, about 90 lakh people die every year due to pollution. 

“People generally do not treat their mother badly. Earth is also our mother. We must show our love and be responsible to our Mother Earth,” Erik added. He also pointed out that if people are committed to environmental protection, then it can make a big difference in the economy and overall development.

Citing the example of the African nation of Rwanda and the two countries that share its borders becoming the world’s largest protected habitat for Gorilla monkeys, he explained that there was a huge economic gain for the community as tourist guides, hoteliers and taxi drivers benefitted by this change.

He opined that the Greenstorm’s Nature Photography competition is a highly commendable initiative. “As we cannot go everywhere and appreciate the beauty of nature, photographers would bring us that beauty to us.” He added that the changes that photography can bring in are unbelievable. Citing the example of the Vietnam war, he said, “The photographs from Vietnam during the war helped to stop it by shaping public opinion against the war in the United States, which finally brought the war to an end.”

Speaking on the occasion, Dileep Narayanan, Managing Trustee, Greenstorm Foundation, said, “I was delighted to see that the Nature Photography Competition and Exhibition, organized by the Greenstorm Foundation for the past 11 years, is becoming more and more international by the passing of each year with entries received from 52 countries this year.”

He added that the activities of the Foundation are designed such that it brings about a change at the individual level. On the idea of sustainability, he explained that the basic principle of the foundation is that one should not just take, make, and throw away but one should borrow, use it for a few days and replenish them in a better manner.

Trustees George Korah and Anil Menon also spoke at the event, which was held online.

A jury comprising of renowned environmental activist Ranjan Panda, Conservation Ecologist Latika Nath, and advertising guru Pratap Suthan selected 30 entries for the online exhibition out of 6811 entries. The exhibition will continue till 30th September. During this period, the final winners will be selected by the votes cast by the online visitors to the exhibition on the website. The first three winners will be awarded cash prizes that total to Rs.1 lakh.

A worker and his dog lay curled up in a small square truck, complementing each other like Ying & Yang, captured by Karthikeyan Grover from Uttar Pradesh, a heart-touching photograph is one of the entries in the exhibition. Beautiful shiny bubbles with black spots and life inside, a mother frog guarding her eggs, photographed by Vittorio Richie from Liguri, Italy, is also not an easy picture to describe in words. As the saying goes, a photograph is worth a thousand words. Another picture on display is of Christopher Andres from Rizal, Philippines, that captures the finest details of a lizard that is clung on to a green leaf from the other side, is a marvellous example of the sheer beauty of nature. There are 30 such amazing pictures on display that would enthral the visitors.

About Greenstorm Foundation

After creating a positive impact in the society for 9 years, in 2018, a not-for-profit organisation, Greenstorm Foundation, was formed and registered as a public trust, and launched by the celebrated Film Director and Advertising Guru, Sri. R. Balakrishnan (Balki) at Kochi.

Greenstorm Foundation aims to spread awareness in the world on the need for environmental conservation, using the power of creativity and the reach of digital media, thereby creating a positive impression in the mindset of the community, especially youth and children, leading to an appropriate behavioural change.

Media Contact :

Dileep Narayanan

dileep@organicbps.com

+91-98470 50298

Managing Trustee

Greenstorm  Foundation

Photo: https://mma.prnewswire.com/media/1251996/Photo_by_Karthikeyan_Grover_from_Uttar_Pradesh.jpg

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